Animals are not ours to eat, wear, experiment on, use for entertainment, or abuse in any way.

Urge GEICO to Stop Sponsoring Cruel Rodeos

In an attempt to draw more customers through advertising, insurance agency GEICO recently started sponsoring the Professional Rodeo Cowboys Association (PRCA)—which sanctions more than 600 cruel events each year. PETA has urged GEICO to give careful consideration to the brutality involved in rodeos and cancel its sponsorship of the PRCA, but our request has been ignored.
Rodeos are violent events in which normally tame, docile animals are terrorized and provoked into behavior that makes them appear to be fierce and aggressive. This is done through the use of cruel electric prods, flank or bucking straps, and spurs—all of which burn, wound, and/or dig into the animals' skin and sensitive tissue.

Please urge GEICO to make the humane and progressive decision to cancel its sponsorship of the PRCA.  

Please keep all correspondence polite and feel free to personalize the sample letter below.


  • Tony Nicely
  • Ted Ward


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Dear [Decision Maker],

[Your Name]

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